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January
6,2010

Fair Trade Coffee

Author | Marc Wortman

Last week, Miami-based Javalution Coffee Company announced that its coffee roasting operation had been granted Fair Trade Certification.

For those unfamiliar with Fair Trade coffee, it is part of large, organized, and international program to provide aid to developing countries. Inside the basket of products includes everything you would expect for exports from developing countries, including bananas, honey, coffee, other fruit. A central body named FLO International manages the Fair Trade mark granted only to companies meeting FLO’s standards of commerce.

Those standards are based in principle on the fair treatment of the developing countries. To be granted the mark, a company has to be at some point in the coffee supply chain and only dealing with exporters that: do not use child labor, guarantee a safe environment for workers, allow workers the right to unionize, and adhere to the United Nations charter of human rights. Finally, that company pays a price for coffee that promotes social development in the developing country, and protection and conversation of its environment. The sad truth is that the coffee countries of the world are generally poor and workers are mistreated or else underpaid. The Fair Trade mark ensures that you are consuming a product that supports its source environment and its people, rather than exploiting it.

You will pay slightly more for Fair Trade certified coffee.  Consider it a charitable donation for a product you’re consuming anyway.  While paying slightly more for great coffee, your donation supports prosperity in the developing countries.  Starbucks is Fair Trade certified, or more specifically, select coffees of theirs are certified.  Look for the mark.  Learn more about Starbucks Fair Trade coffees.

Categorized In | Buying Coffee

January
4,2010

Starbucks Espresso Roast Drip-Brewed

Author | Marc Wortman

image-2683311-10389303
Over the holidays, I bought a pound of Starbucks Espresso Roast so that I could make cappuccinos while I had family over.  I ended up making about six different cappuccinos so as you can imagine, I have a lot of the Espresso Roast left.  I still have some Peets Major Dickason in the house but this morning, I decided to mix it up and I drip-brewed the Espresso Roast.”Espresso” can mean a number of things, but generally refers to the roast of the bean or the method with which the coffee was brewed.  Espresso does not make reference to the origin of the bean and as such, theoretically coffee of any source can be used for espresso.  An ‘espresso roast’ is when the green coffee has been roasted to an almost black color – learn more about Roast Style and Flavor.

A coffee prepared as espresso is one made in an Italian-style coffee machine where the water heated until it is steamed serves two purposes.  First, the steam is forced through the finely-ground coffee as a means of extracting solids (flavor) from the coffee.  Second, the steam is used for frothing milk if the shot of espresso is going into a cappuccino or latte.

The Espresso Roast coffee however also makes for a great drip-brewed coffee in my regular machine.  The Starbucks blend consists of a number of different sources, including Latin America and Indonesia.  The roast is very dark to accommodate the flavor that goes well with a true espresso.  Made in my drip brewer, it’s not only a smooth but bold coffee, but also has a great aroma that made the whole floor of my house smell like a Starbucks.

Categorized In | Brewing Coffee,Buying Coffee

January
2,2010

Ethiopia and the world of coffee

Author | Marc Wortman

This past week, Ethiopia’s Ministry of Agriculture and Rural Development said it plans to earn more than USD $892 million from the export of coffee in the next budget year.  This corresponds to approximately 320,000 tons of coffee, or almost five million bags of coffee exported around the world, including to Germany, Saudi Arabia, Italy, USA, Japan, and many Middle Eastern countries.

Ethiopia is the fifth largest producer of coffee, trailing Indonesia.  To put it in perspective, Ethiopia sells about a seventh as much coffee to the world as the largest producer, Brazil.  However, Ethiopian coffees are generally regarded with more appeal among connaisseurs.  And there’s more romance to it because Ethiopia is the birthplace of all coffees.  The original coffee trees were harvested in Ethiopia and originally exported to the world through port trade in neighboring Yemen.  From there, many attempted to grow the tree all over the world but only certain climates would support it.  Luckily for us, some of the supporting climates also yielded a wider range of coffee flavors that one get simply from the original Ethiopian coffee.

Today, coffee is still Ethiopia’s largest export commodity.  The same budget announced investment in their coffee laboratories where they study ways to produce higher-quality and more disease-resistant coffees.  I wish I had a cup of it right now!

Categorized In | Coffees of the World

January
1,2010

Christmas Post #5: Peets Major Dickason Blend

Author | Marc Wortman

Happy new year, everybody!

Here is my last of the posts about coffee this Christmas.  I mentioned “stealing” a pound of Kenyan coffee from my parents’ Peetniks coffee of the month membership.image-3078950-10416819 It wasn’t the only pound I rerouted and had shipped to my address instead of theirs.  But where I might have stolen that pound of coffee, it was only after I realized I’d be hosting them this Christmas that I had the following pound in their plan delivered to my house as well.  It arrived as they did…and lucky for me, it was Peets Major Dickason Blend.

This blend is the pride of Peets.  In their words, “Combines the best coffees from the world’s premier coffee-growing regions. Very full-bodied, complex, rich, and smooth.”  The blend is named after a retired army officer of the same name who was a regular customer at Peet’s original retail location.  Together with the founder of Peets, they sampled coffees from all over the world before settling on the blend recipe that today bears his name.

The most interesting part is that with many customers associating this very blend with Peets, they treat it as their “11 herbs and spices” so I can’t tell you much about the origin of the coffees making up the blend.  I will tell you that you have to try a pound of it, it’s that good.  It is heavy-bodied which I don’t mind in a coffee, and a middle of the road acidity that many coffee drinkers will appreciate.

This Christmas, we went through more of this than of any other coffee.  A shame for me, it means I’ll have to buy more…or steal another pound of it from my parents :) .

Categorized In | Uncategorized
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